Trademob Analysis

Why mobile app marketing matters and how Trademob remains ahead of the curve.

About 30% of US mobile users have a smartphone in 2010 according to NielsenSmartphone report

75% of marketers are planning to add mobile to their marketing mix according to Forrester Research. It’s important to note that this may not be advertising related.

Paid U.S. app downloads in December 2010 were 30% higher than June 2010 which shows that consumers are willing to pay for mobile apps, which means it’s a lucrative field to be exploited.

mobile-gaming-chart-2.gif

One of Trademob’s signature services is smartBoost. It is a quick and cost-efficient way to build or increase an app user base. It also pushes your iOS app to the top of the App Store Chart

Based on Adobe State of Mobile Benchmark, mobile accounts for a growing share of social media engagement.

eMarketer_US_Mobile_Social_Network_Users_2009-2015_122263-300x264

Mobile consumers like the fact that Facebook is making itself more user-friendly across multiple platforms.

Trademob distinguishes itself from the rest of the pack with their Facebook optimization service. Their Facebook advertising allows for powerful new targeting that can maximize conversion, specifically target committed users, and multiply ROI at minimal cost.

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